Bright Box, a global vendor of connected vehicle services, will be participating at the Vernetzte Mobilität and AutoZum 2017, taking place in Salzburg, Austria, on 19th of January. The Vernetzte Mobilität Congress offers situation analysis based on the described market developments, as well as information on data protection/ privacy and a perspective for the future.
Right now there is a huge discussion about data security and privacy protection all over Europe. Participants will be able to see the latest product by the European company Bright Box – a software and data management solution for the Automotive industry that fully meets modern information security and confidentiality requirements.
Bright Box introduces new, promising prospects for the automotive industry, in order to establish customer loyalty and competitiveness by means of the Connected Car Platform Remoto. Combining data on car owners from a wide range of sources - their lifestyle, social status and behaviour within social media - with collected information from the CRM systems of car dealers all over the world, which will result in exabytes of valuable data each year. Remoto is able to collect, structure, process and store such data in real-time within the reliable Microsoft Azure Cloud. It should be noted that all of the received data is not personalized. It becomes anonymous prior to processing and extraction of trends and patterns. For enterprises, this information has a tangible value for their strategies and customer loyalty, for example, by enabling a proactive customer service.
AutoZum is one of the oldest automotive shows in the Danube Alps area for automotive products and innovations. For more than 40 years AutoZum has presented a unique range of products from automobile parts, to workshop, garage and fuel station facilities, car wash technology, to accessories and tuning products; and has provided the perfect conditions for setting up business deals, cultivating contacts and networking. In the context of this well-established and professional hub in the Alpine-Danube region, this event gives participants a strategic orientation for the future of networked mobility.
Location: Messe Salzburg – Kongresszentrum, Am Messezentrum 1, 5020 Salzburg, Österreich